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Planmed Nuance digital mammography unit awarded for its medical design excellence

11.06.2008
The Finnish imaging equipment manufacturer Planmed and its Full Field Digital Mammography System, Planmed Nuance, were selected as one of the winners in the eleventh annual Medical Design Excellence Awards (MDEA) competition. Planmed Nuance received a silver recognition in the category of Radiological and Electromechanical Devices. A total of 33 products were awarded this year.
Since its inception in 1998, the Medical Design Excellence Awards (MDEA) competition has been the premier awards program for the medical technology community, recognizing both design achievements and health care contributions of medical product manufacturers. Organized and presented by Canon Communications LLC (Los Angeles), MDEA is the only awards program that exclusively acknowledges contributions and advances in the field of medical product design.

Entries were evaluated on the basis of their design and engineering features. The evaluation consisted of criteria such as product innovation, design and engineering achievement, end-user benefit, and cost-effectiveness in manufacturing and health care delivery.

The awarded Planmed Nuance Full Field Digital Mammography (FFDM) System was commended for its design concept that combines ultimate digital imaging performance with exquisite design and user ergonomics. Planmed Nuance is top of the line FFDM unit for both digital screening and diagnostic mammography. What is more, the unit design incorporates several novel innovations, such as MaxView Breast Positioning System and Side Access Patient Positioning. The thoughtful design also improves mammography acceptance by lowering patient anxiety.

A comprehensive review of the entries was performed by an impartial, multidisciplinary panel of third-party jurors with expertise in biomedical engineering, human factors, industrial design, medicine, and diagnostics. The 2008 jury selected 33 winners in ten medical product categories. The award ceremony was held in New York City on June 4.


For further information, please contact
Mr Vesa Mattila, Vice President, Planmed Oy
tel. +358 20 7795 301
vesa.mattila@planmed.com

About Planmed Oy and the Planmeca Group
Planmed Oy develops, manufactures, and markets advanced imaging equipment and accessories allowing early detection of breast cancer. The product range covers digital and analogue mammography units, mobile mammography units, stereotactic biopsy devices, and breast positioning systems.

Planmed Oy exports more than 98% of its mammography equipment to over 70 countries worldwide. The principal markets are Europe, Japan, Oceania as well as North and Latin America where the company has considerable market shares. Planmed Oy is part of the Finland-based Planmeca Group that manufactures and markets advanced products for the medical and the dental field. The Group currently employs approximately 2,200 people worldwide and expects a turnover of 550 million euros in 2008.
www.planmed.com
www.planmeca.com

Canon Communications LLC / Medical Design Excellence Awards
www.MDEAwards.com

Planmed Oy, Asentajankatu 6, 00880 Helsinki, Finland, Tel: +358 20 7795 300, Fax: +358 20 7795 664
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